
Sandip Roy has been appointed as
technical advisor of MediaCom Indonesia. He relocates to Jakarta
from MediaCom Singapore where he was director Asia Pacific on Team
P&G.
Roy reports to Alex Crowther,
Singapore-based CEO Asia Pacific MediaCom.
Comments Crowther, "Indonesia is a top
priority market for us at MediaCom and it's great that we have
someone like Sandip who knows MediaCom, our clients and Indonesia
to further lead our growth."
With more than 14 years' industry
experience, Roy joined MediaCom in 2009 from a regional business
director role at UM, working with multiple clients with a key focus
on managing the MasterCard business for APAC, Middle East and
Africa as a regional lead for the global business.
Sandip Roy's experience in Indonesia
and Southeast Asia started with three years at StarCom Worldwide
where he joined as Jakarta-based AOR director on P&G, leading a
large team with a thrust on holistic communications backed with
strong media and market research. Roy subsequently became
Singapore-based associate (regional) director - strategic planning
- P&G ASEAN markets (including Indonesia, Malaysia, Thailand,
Singapore, Vietnam).
Roy's career started with Media
Direction in Kolkata/New Delhi, then contract advertising with the
WPP Network in Kolkata, before joining Zenithmedia,
Kolkata/Mumbai). He moved to MediaCom Mumbai in 2003/05 as
associate media director before stints as business director
Interactions Bangalore, and as project director at DMA
BrandingMumbai.